Single-panel hollow-core posters

Election posters are printed on so-called hollow-core posters. This is a sturdy, weather-resistant cardboard that allows the election posters to be flexibly attached away from standard billboards using cable ties. This means you can attach the posters to lampposts or fences, for example.

Furthermore, election posters are a relatively cost-effective way of advertising in many different places at once, even on a small budget. This allows you to build a strong presence for your campaign.

1. A clear message: Each poster design should convey just one message. This makes it easier for passers-by to remember the message.

2. Less is more: As well as conveying the message, event or election posters should not be visually overloaded. A clear image, a message and the logo are often sufficient. With political election posters, a distinction is made between two types of design: 

   a) Header banners, which focus on the election candidate and 

   b) Text posters, which focus on the message or the election pledge.

3. If the aim is to raise the candidate’s profile, head posters are a popular choice. But even if the candidate is already widely liked, a head-and-shoulders poster can be very effective. If, on the other hand, the focus is to be on the party’s agenda or its election pledges, an emotional text message combined with striking visuals is the poster design of choice.
4. Integrate key visuals: Do you have a distinctive feature? This could be a logo, a graphic or even a person who ties together all your advertising communications and thus helps to create a clear image in the minds of your target audience.
5. The right printed materials: Event and election posters must be weather-resistant and should be produced using high-quality printing processes to create a professional impression.

When it comes to political election posters, a distinction is made between two types of design: 

• Header banners, which focus on the election candidate and 
• Text posters, which focus on the message or the election pledge.

If the aim is to raise the candidate’s profile, head posters are a popular choice. But even if the candidate is already widely liked, a head-and-shoulders poster can be very effective. If, on the other hand, the focus is to be on the party’s agenda or its election pledges, an emotional text message combined with striking visuals is the poster design of choice.

Election posters cannot be printed directly on both sides. As these are usually displayed in places where the entire reverse side is not visible (for example, on lampposts), this would not be practical anyway. However, there is an alternative: With Double-sided posters Simply hang two hollow-core posters around the pole so that the design is visible to passers-by from both directions.